Markup Calculator
Calculate markup percentage based on cost and selling price, or estimate selling price from cost and target markup.
Markup Percentage
- Markup % = (Selling Price − Cost) ÷ Cost × 100
Selling Price
- Selling Price = Cost × (1 + Markup % / 100)
If cost is 80 and selling price is 100, markup is 20 and markup percentage is 25%.
Choose whether you know selling price or markup percent, enter the values, and the calculator solves the missing result.
Use it when pricing products, preparing quotations, and checking whether your selling price covers enough profit over cost.
Do not confuse markup with margin. Markup is based on cost; margin is based on selling price.
Examples
Example 1: Find Markup
Cost: 80
Selling price: 100
Profit: 20
Example 2: Find Price
Cost: 50
Markup: 40%
Example 3: High Markup
Cost: 120
Selling price: 180
When to Use This Calculator
- Set product selling prices
- Check profit over cost
- Prepare business quotations
- Compare wholesale and retail prices
- Review price increases
How It Works
- Choose the calculation type.
- Enter cost and selling price or markup percent.
- The calculator returns markup amount, markup percent, and selling price.
Common Mistakes
- Confusing markup with margin
- Using selling price as the markup base
- Ignoring extra costs like transport
- Rounding before deciding final price
Related Calculators
Frequently Asked Questions
What is markup?
Markup is the amount added to cost to arrive at a selling price.
How is markup different from margin?
Markup is based on cost, while margin is based on selling price.
Can I calculate selling price from markup?
Yes. Choose the selling price from markup option.
Is markup the same as profit?
Markup amount is profit before other expenses, but markup percentage expresses that profit compared with cost.